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Advanced Diploma of Marketing and Advertising |
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Duration: 1 year full time (3 study periods)
Includes:
BSB51207 Diploma of Marketing
BSB60507 Advanced Diploma of Marketing
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| Subjects |
BSB51207 Diploma of Marketing |
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| Introduction to Marketing |
Interpret Market Trends and Developments |
Conduct a Marketing Audit |
Implement Marketing Activities |
Consumer Behaviour |
Plan E-Marketing Activities
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| Manage Fundraising and Sponsorship |
BSB51207 Advanced Diploma of Marketing |
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Develop and Manage the Marketing Plan
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Manage Market Research
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| Managing Finances |
Project Management
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Manage Organisational Change
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| Manage the Marketing Process |
| International Marketing |
APM Specialist Subjects |
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Events Industry Foundations
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Event Management
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Introduction to Business Law
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Media Training
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Experiential and Promotional Marketing
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Career Planning
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| Presentation Skills |
| Professional and Business Writing |
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PLUS:
Marketing and Advertising INDUSTRY INTERNSHIP - up to 300 hours of supported work placement
Subjects may change due to student, industry and/or college requirements.
For qualification competencies, click here. |